Simple Pricing for

Well, we wish it were simple, it really depends on your business and what you need.  Once we figure that out, it really is simple.


About $1,900 per month to finance.

If you do not have any equipment and are doing a new exam lane and pre test build,  it would require an average of $85,000 worth of pre testing and diagnostic equipment including our software and telecommunications package.

Financed, that would be about $1,900 per month plus shipping and tax.  If you already have equipment, we need to figure out what you have that can be integrated and then we can make a customized price quote with an exact figure. 

Talk with a team member to create a personalized equipment list for your office. 

  • Get a custom quote for what you need
  • Financing available

Exam Fees

The choice is mostly yours!

Per Exam Pricing Model

If you are an an optical retailer or an eye doctor you can contract with our professional corporation to provide services for less per week than an onsite doctor costs per day.

You collect the exam fees from the patients or insurance providers. That gives you more flexibility in how you collect or bundle exam fees.

We charge you $50 per exam. There is a $2,000 monthly minimum that starts after a 3 month grace period and we have a 60 day out clause for any reason.

  • 5 year contract term gives long term price protection
  • Lower costs than a per diem doctor
  • Enterprise pricing available

Sublease Model

If you are an optical retailer in CA, TX and VA we can sublease your exam space for a fair market value.

We work with you to set and collect the fees from the patient and do not charge you a per exam fee. This is a patient self pay model only.

We will not bill for insurance at client managed locations. If you want to bill insurance for exams you must do the per exam model in states you are allowed to do so.

At select locations with a history of a high volume of exams and national contracts such as national retailers, we can manage the exam billing portion. In those instances we could bill for insurance plans.

  • No exam fees
  • We pay you a sublease
Equipment financing is subject to business credit.  Subleasing or tiered pricing model is subject to approval and regulations in each state.

Licensing and Distributors

Businesses with their own network of providers may qualify for licensing of our software and system. International distributor opportunities may also be available depending on the country.

Accepted Payment Methods

In a sublease model we provide a credit card terminal for patient co-pays and we accept most vision plans. With a tiered pricing model, we invoice at the end of each month for the exam payments due.

Let’s Talk About ROI

Optical retailers make the majority of their income on exams from the glasses and contact lens sales. If you need all the equipment it would cost approximately $1,900 per month with tax and shipping. The exams fees in a one door state would be offset by the fee you charge the patient for an exam or possibly even net additional income of a few thousand dollars per month, depending on what fee you set for an exam. If we just use the optical revenue, depending on your margin and price points, assuming a $400 average optical sale and a $200 average margin, you would gross about $24,000 netting about, $12,000 in optical sales. This would result in about a $10,000 monthly cash flow or approximately a 500% annual ROI, on just 2 exams per day.

Tele-optometry revenue
Just 2 exams per day = 60 /Month
Optical sales for tele-optometry
$200 profit per pair = $12,000
“Installing Tele-Optometry by 20/20NOW increased my optical sales 45% after my optometrist retired.”
Tele-optometry thought leader

Steve in California

Financing Available

Funding Well Capital is a preferred financial lending partner.  If you would like to secure financing you can email [email protected]

Stearns Bank is a preferred financial lending partner.  If you would like to secure financing you can visit

For a Customized Price Quote